Wednesday, June 8, 2011

The 10 principles of Dieter Rams


Good design is innovative.

Good design makes a product useful.

Good design is aesthetic.

Good design helps a product to be understood.

Good design is unobtrusive.

Good design is honest.

Good design is durable.

Good design is consistent to the last detail.

Good design is environmentally friendly.

Good design is as little design as possible.


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